Jamaica Welcomes 2.3 Million Visitors So Far This Year and Earns US$2.4 Billion From Tourism

KINGSTON, Jamaica – Jamaica has welcomed approximately 2.3 million visitors since the start of 2025, generating US$2.4 billion in earnings.

fallwtAccording to Tourism Minister Edmund Bartlett, the industry also grew by two per cent in the first quarter of the year, contributing to a one per cent increase in Jamaica’s overall economic performance during the period.

“After Hurricane Beryl and all the disruptions – travel advisories, political and geopolitical issues – we are back on the growth path, and that’s going to continue,” Bartlett said, highlighting the sector’s resilience and renewed momentum despite challenges faced in 2024.

The minister anticipates a significant increase in tourism earnings for the current quarter, compared to the corresponding period last year, which is attributable to the sector’s strong rebound from the disruptions caused by Hurricane Beryl.

“I’m worried about how big the growth is going to look for this quarter because… you’re comparing a Beryl period to now, a normal period. But that’s how growth goes, because you’re measuring against another period. The good news is that you’re back to where you were in 2023,” he said.

He was speaking at the Christmas in July trade show at The Jamaica Pegasus hotel in New Kingston. Bartlett had encouraged the 180 exhibitors showcasing a wide range of Jamaican-made products to capitalise on the sector’s growth.

The minister noted that Jamaica’s nearly three million stopover arrivals have created a robust market demand that local entrepreneurs are urged to tap into.

“A new demand has been created for goods and services that must be supplied by you; and if it is not supplied by you, it is going to have to be imported,” he told the exhibitors. “If it is imported, then we are going to have what we call leakage. That is to say, the [earnings] that [have] come from tourism will leave by the same plane that brings the visitors or the same ship that brings the cruise passenger. We want the money to stay here.”